So thinks creator of the startup Affectiva Rana Calibi. Her company is engaged in the creation of technologies that are able to distinguish between human emotions: anger, joy, enthusiasm. She believes that with the ability to distinguish emotions gadgets will be more convenient and useful for a person, writes Spectrum.
Rana Kaliobi says that her path began after the clip-assistant from the old version of Windows somehow got out on the screen with the words: "It seems that you are writing a letter." But she did not write any letter, but the clip always appeared. Then she thought that it would be nice if computers really learn to understand their owners. At that time she studied at Cambridge and at the same time tackled the problem of recognizing emotions.
With the help of machine learning, Caliobi tried to teach computers to understand a person. Later it resulted in the startup Affectiva. We wrote about him when he received $ 14 million in one of the rounds of investing. Then among the clients of the company there were developers of computer games, Unilever, Kellogg's, Mars and CBS. The technology is used in various social and marketing campaigns.
A separate point is the introduction of EI (emotional intelligence) in cars. In the opinion of Calibi, this is a mandatory item in the transition to fully autonomous driving. During the transition period, cars sometimes have to transfer control back to the driver, but the system should have an understanding of whether the driver is ready to take this control. It will be easier to determine by emotions. And it is much more effective when the same Siri sees that she gave the wrong answer and her boss is upset.
